Archive for September, 2008

SEO Search Engine Optimization Criminals - SYS-CON Media

SEO Search Engine Optimization Criminals SYS-CON Media, NJ - 1 hour ago These email spammers with fake gmail addresses are clearly breaking the law and I personally believe that they should be found and jailed. ...

Best business keywords? How about nude business girls - Examiner.com

Examiner.com

Best business keywords? How about nude business girls Examiner.com - 1 hour ago Of course, that type of SEO - search engine optimization - has perhaps not gone the way of the dinosaur. As this story from Ezine Articles points out, ...

Self Storage Promotions Launches SEO Services - PR-CANADA.net (press release)

Self Storage Promotions Launches SEO Services PR-CANADA.net (press release), Montenegro - 1 hour ago Self Storage Promotions, the industry's only full-service integrated marketing firm, announced the availability of Search Engine Optimization (SEO) Packages ...

Google Translate Adds 11 Languages

Google has added 11 languages to its Translate product. They are:

• Catalan
• Filipino
• Hebrew
• Indonesian
• Latvian
• Lithuanian
• Serbian
• Slovak
• Slovenian
• Ukrainian
• Vietnamese

The total number of languages is now 34 and the total number of language pair combinations nearly doubled from 506 to 1122.

Recently, Google added human translators as well.

Kirk Communications Reaches Corporate Milestone Marking 2 Years in … - PR Web (press release)

Kirk Communications Reaches Corporate Milestone Marking 2 Years in ... PR Web (press release), WA - 9 minutes ago A significant portion of this growth is due to Kirk's expansion into highly effective Search Engine Optimization (SEO) campaign management, Pay Per Click ...

Searching for Healthcare: How Online Communities are Changing the Face of Medicine

The New York Times has a great article about using the internet for information on medical conditions, including how search is involved in the process. As you know, results can change just by adding a keyword to the phrase you're already searching for.

Search for a condition and add the word community, for example, and you suddenly have access to patients dealing with the same issues, according to Susannah Fox of the Pew Internet and American Life Project.

I can personally attest to the power of the internet, especially the ability to communicate and share experiences with other patients. When I was diagnosed with Thyroid Cancer in 2003, the internet became the authority on my care. Because the cancer affects so few people, doctors with little experience in seeing patients with thyroid cancer can be misinformed on how to treat it.

Thankfully, I found an online community that helped me through every step of the process. I was able to find doctors that knew thyroid cancer and could adequately treat me. My experience greatly improved as the result of "meeting" other patients. (I did, also, eventually meet several in person as well.)

As much as social networking can sometimes get a bad rap for being an untamed jungle of wild party pictures and obscene comments, we can't forget the power of online communities and their role in so many important aspects of daily life. From jobs to cancer treatment, social networking is impacting lives. And that's something to feel good about - and get involved in.

Is your company there yet? Share your thoughts in the comments.

Related Reading:
Microsoft Secures Search Ad Partnership with Rodale's Health Sites
Yahoo Says Searchers are Better Patients
Net Attracts Health-Seeking Surfers
Majority of Online Health-Related Queries Start on Search Engines

WebTrends Releases New Online Analytics Tool

WebTrends is rolling out a new feature to help web markters and developers track specific analytics. The tool is called TagBuilder. It's online, it's free and it generates WebTrends data collection tags, which have been rewritten as standardized, object-oriented JavaScript code.

Here's what you can do with TagBuilder:

• Access automated click-event tracking for download links, offsite links, form submissions, image maps and navigation areas
• Automate parameter mapping and the capture of information from custom META tags for detailed reporting
• Flexibly define the site with options for single or multiple first-party cookies and the choice of single or multiple on-site domains for accurate cross-domain tracking
• Integrate conversion tracking with WebTrends Ad Director, an automated search marketing optimization service
• Easily create cookies compliant with the U.S. Office of Management & Budget policies for federal government web sites

“WebTrends TagBuilder greatly simplifies one of the most arduous, error-prone tasks of web analytics,” said Eric Rickson, product manager for WebTrends. “This free utility lowers the barriers to rich reporting and analysis by providing our customers with a direct way to take advantage of our innovations in data collection.”

What do you think of this new tool? Let us know in the comments.

Related Reading:
WebTrends Launches New Service to Reduce Wasted Ad Dollars

Search Engine Marketing Inc. (Second Edition) Is Hot Off The Press

Run, don't walk, to your favorite bookstore and pick up a copy of Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web Site (2nd Edition). Okay, okay, so most search engine marketers will simply order the paperback on Amazon.com. But, somehow 1-click ordering takes all the drama out of buying the latest book by Mike Moran and Bill Hunt.

And if you don't believe me, check out what Lee Odden, the CEO of TopRank Online Marketing and author of the Online Marketing Blog, has to say: “With Search Engine Marketing, Inc., Bill Hunt and Mike Moran have successfully updated what is already known in the industry as 'The Search Marketing Bible.' With new content, examples, and insight including social media and Web site search, this is a must read book for marketers at companies of all sizes from startups to the Fortune 100.”

I interviewed Bill about the new edition of the book back in August at Search Engine Strategies San Jose. And I've been keeping the video interview under wraps -- until today. You can watch it below -- before getting your hands on your very own copy. And, yes, this will be on the mid-term exam.

Greg Jarboe interviews Bill Hunt about his new book

Yahoo Also Launches Site Defending Search Ad Deal with Google

Last week, Google launched a site that explained what they feel are the facts behind their search advertising agreement with Yahoo. Now, Yahoo is doing the same.

The site does not offer much new in the way of arguments supporting the partnership. Yahoo reiterates the point that advertisers set the price of search ads through the bidding process, and that there will be no price setting between Google and Yahoo.

But that argument hasn't seemed to calm many fears. It's almost like saying, "Hey, if the price goes up, it's your own fault."

There has been no denying that the price could, indeed, rise as a result of the deal. If there was such assurance, that would mean that Yahoo and Google are, in fact, price setting. That would go against Google's business model that has brought them so much success.

Most of this just chalks up to bad timing. The economy is what it is right now, emotions are high, fears are high. It's a bad time to defend this deal, whether it has merit or not.

Motorcycle For Sale - Getting The Word Out - American Chronicle

Motorcycle For Sale - Getting The Word Out American Chronicle, CA - 1 hour ago Kenneth Elliott is a Website Promotion expert that specializes in Affiliate Marketing, Article Marketing and Search Engine Optimization. ...